Monday, November 17, 2008

Buzz Words and Phrases

When people I know or even strangers use the same words or phrases, I know something's up.

The other day I noticed one of the other women in the office closing her phone conversation with, "Thank you so much." Here I'd thought I was the only one coining that phrase, but apparently not. I must have picked it up myself from somewhere and started using it.

Here are some words and/or phrases popular now and before:

Thank you so much - This year's phrase

Perfect - This one has lasted about 3 years, but is starting to die down.

Whatever - Using this word drives a person crazy. It's also dying out, but great for emphasis on occasion.

Dude

Icky - This one I remember from when I was a child.

Give it up for - Great concert cliche

Went missing - newscasters love this one

Speaking in Diagrams - I hate this one - People say, "Number one..." and then forget to give the rest of the numbers.

Cool

Neat


Do you use these buzzwords? Do you know of others to add to the collection? Please leave a comment.

Sunday, November 16, 2008

NaNoWriMo or NoNoWriMo

If I'm going to get my NaNoWriMo book done, I better stop fooling around and get to it. I'm so far behind it almost seems hopeless to catch up. I have half a month left to go. Can I do it?
I have so few words I'm ashamed to even post how many I've gotten done. I would have to go and change the plot, which made me delete some of my precious word count.

I just went over to the NaNoWriMo website and I'm getting inspired again. They're like cheerleaders over there. I'm going to apply myself today and see how much I can get done. Now it's becoming even more of a challenge!

Is anyone else in the same boat as I am?

Saturday, November 15, 2008

Virtual Book Tours - Is it Better to Host Or Be Hosted?

I enjoy hosting guests here at this blogspot, also at my group blogspots, Acme Authors Link and Make Mine Mystery. Some visitors are on virtual book tours, others do single appearances.

I get everything emailed to me and set it up. Then on the day of the appearance, I welcome my guest with a comment, tweet at Twitter, and spread the word on my listservs and MySpace. I also feature them on my network, Book Place, on the main page. My guest has already been instructed to also spread the word.

I check back frequently to make sure comments are coming in. If not, I do more tweets and more e-mails to generate attention.

By this teamwork method, I generate traffic to my blog and interest in my guests. That still leaves me to wonder. How effective are my efforts in establishing my own brand and identity? I've done so in the past, but maybe I should start guesting again at various blogspots. How many of people that visit for my guests actually stick around long enough to read other posts and learn more about me?

What's your opininion? Which is better? Hosting or Guesting? Or a Combination? I'd appreciate your spin. Please leave a comment below.

Thursday, November 13, 2008

Meet Author & Book Reviewer, Mayra Calvani

Mayra Calvani

I'm happy to welcome Mayra Calvani to my blogspot today. Multi-genre author Mayra Calvani has been a reviewer for ten years. She's the author of the supernatural thrillers, Embraced by the Shadows and Dark Lullaby.

A regular contributor to Blogcritics Magazine, she's also a member of Broad Universe, Authors Coalition, and The Society of Children's Books Writers and Illustrators.

You can visit her website at: http://www.mayracalvani.com/.
For her children's books, see: http://www.mayrassecretbookcase.com/.






To Learn about Mayra's book, The Slippery Art of Book Reviewing, go to: http://www.slipperybookreview.wordpress.com/.

Mayra also keeps a blog, The Dark Phantom Review, where she regularly posts reviews and author interviews. Today, she touches on what is a hot topic among Reviewers and Bloggers.

Here's what Mayra Has to Say:




Reviewers vs. Bloggers: The Controversy

Reviewing was a hot subject among kidlit bloggers last year, ever since the magazine n+1 came up with an article which criticized—though not in such direct terms—bloggers of not being objective, honest enough with their reviews, of not posting enough negative reviews and of lacing their positive reviews with facile praise.

The main question seems to be: is it possible to be impartial in a snug environment where the people who post friendly comments under the bloggers’ posts are often the same people who request reviews from these bloggers?

In other words, is it possible to be objective in the blogosphere, where authors, publishers, publicists, reviewers and librarians are in sociable terms with each other in such blog communities as Live Journal, Blogger and Wordpress?

In a perfect world a reviewer should never review a book by a person he/she knows. But, as usual, more often than not, what is ideal in theory is not realistic in the real world, and this ‘sin’ is not only committed by bloggers, but also by legitimate reviewers who write for online and print review publications.

Another issue seems to be the lack of format which many (maybe most?) bloggers have when writing reviews. Unlike the ‘legitimate’ reviewers who seem to have a preference for a ‘standard’ structure—an interesting lead/opening sentence, a short summary of the plot without ever giving away spoilers or the ending, and an intelligent, fair, tactful evaluation—the bloggers write about books anyway they want. They have the freedom to write in any length or style without a thought to format—even to the point of giving away spoilers or relating the ending of a book.

This freedom comes with the territory of being a blogger. But then, the questions arise… Are bloggers ‘real’ reviewers? What defines a review? After all, there are many types of reviews—academic and long, light and short, and snippets like those in such publications as Library Journal. Different review sites and publications have different guidelines. Are blogger reviews a new, different type of review? Should we draw a distinction between bloggers who are simply readers and post ‘reader reviews’ and ‘legitimate’ reviewers who post ‘real’ ones on their blogs? After all, just like on Amazon, there are reader reviews and reviewer reviews. Are bloggers the lowly counterparts of legitimate reviewers? Is this an elitist attitude?

I find these questions fascinating because I think there are no easy answers. As usual, opening a discussion about what is right and wrong is like opening a can of worms.

A couple of years ago, this dilemma started with the emerging online review sites... I remember how librarians and bookstores often dismissed them as ‘not legitimate’. Online review sites have come a long way. Now it's the bloggers who are being attacked.

Ultimately, I think we're not giving enough credit to the discerning reader of reviews. It's so easy to tell a good review from a cheesy one guilty of facile praise! There are good and bad reviewers everywhere. Serious blogger reviewers aren't going to be stupid enough to post overly positive reviews because if the reader buys a book based on that review and then finds that book to be poorly written, that blogger will lose all credibility and that reader won't come back to this blogger for more reviews. Honesty and fairness go with our job as reviewers, without it, we're nothing but weak, cheap publicity. That is not to say we should be nasty or mean... which brings me to the writing of negative reviews...

I personally think there are too many good books out there to be spending time writing about the bad ones (even negative reviews are a type of publicity!). Unless it's a book that has been written by a famous author and/or heavily hyped, I won't bother posting negative reviews on my blog and newsletters (this wouldn't be the case, however, if the book was assigned by a review site/publication, in which case I wouldn’t have a choice but to write the negative review).

One thing the blogging technology has done is bring books and literature closer to the public and, let’s face it, the average person is so busy and/or has such a short attention span that long, insightful reviews are not the most practical thing in the world. Blogger reviews are like quick tasty treats of information for people on the run who enjoy reading about books. In the end, and in spite of the ‘slippery’ questions mentioned above, I’m all for anything that brings literature closer to the public.

Mayra


Don't Go Away, Now Mayra will share what her book, The Slippery Art of Book Reviewing, is all about.



Are you passionate about books? Do you have the desire to share your thoughts about a book with readers, yet are unsure about what makes a good review? Are you curious about the influence reviews have on readers, booksellers, and librarians?

If you're an experienced reviewer, The Slippery Art of Book Reviewing will serve as an excellent reference tool and amalgam of resources. If you're a beginner, this book will show you how to write a well-written, honest, objective and professional book review.

It will also teach you:

• How to read critically
• How to differentiate the various types of reviews
• How to rate books
• How to prevent amateurish mistakes
• How to deal with the ethics and legalities of reviewin
• How to tell the difference between a review, a book report, and a critique
• How to start your own review site
• How to publish your reviews on dozens of sites and even make money while you're at it, and much more

If you're an author, publisher, publicist, bookseller, librarian, or reader, this book will also bring to light the importance and influence of book reviews within a wider spectrum.


To read an excerpt and reviews, visit: http://slipperybookreview.wordpress.com/





Thanks, Mayra, for this great information. I invite the readers to comment below about any of the topics Mayra discussed, or if you want, just say hello to Mayra.

Ask Angela - About Contests

WHAT'S THE BEST WAY TO CONDUCT A VIRTUAL CONTEST?

MORGAN MANDEL: I'm holding a contest to win a book at my blog. Anyone who comments is automatically entered that day. What's the best way to do this? Should I ask visitors to leave their e-mail addresses with their comments, or perhaps e-mail me separately with their addresses?

Morgan Mandel
Two Wrongs
Girl of My Dreams, A Cinderella Story
http://morganmandel.blogspot.com
www.morganmandel.com

Morgan - Contests are a great way to drive traffic to your site and expand your brand - especially during a virtual tour. Many authors ask their fans to leave comments at sites. If they register properly, most sites will give accurate emails, from which a winner is chosen. Others ask fans to email them directly, or sign their Web site guest book for the duration of their tours.

Some use microblogs for contests. One company, Hooray Quick & Easy Photo Sharing, Tweeted that it would give Twitter follower No. 500 a free product from its site. The Tweeter says that contest alone equaled several direct messages from prospective buyers.

The best way to conduct an online contest is to use a free form, similar to the one here at Ask Angela. Simply visit EmailMeForm.com, or Google "Free Web Forms" to find a service that suits your needs.

Ask them to submit their full name, snail mail and email addresses, and give them an opportunity to leave a comment. Pick a winner, but keep all of the entrants at the end. Add them to your promotional mailing list, both email and USPS. This will help you develop a fan base you can keep in touch with. Send an email to everyone, listing the winner's name, then invite everyone to your social networks.

Submission forms are clean, easy to create, use and manage, and will keep the headaches to a minimum.

Find Angela Wilson at:http://www.linkedin.com/in/angelawilson
http://www.facebook.com/people/Angela_Wilson/775118823
http://www.myspace.com/angelawilson
http://twitter.com/angelawilson

How Do You Handle Your Contests? What do you like or dislike about some contests?
We invite you to leave a comment.

Wednesday, November 12, 2008

42nd ANNUAL CMA AWARDS

One of my fave shows of the year is the CMA Awards. I guess that's not a big newsflash, since I'm such a country music fan. I'm sitting here rooting for my favorite singers and songwriters.

Brad Paisley and Keith Urban started the night singing Start a Band.

Brad and Carrie Underwood are the official hosts, with other guests hosts popping up, the likes of none other than Hugh Jackman and Nicole Kidman. She didn't look like she had a kid recently, that's for sure.

They announced that George Strait won Single of the Year for I Saw God Today. When I first heard him sing it, I figured he'd win, and sure enough he did. I'd been hoping Trace Adkins would win, since I love his song, You're Gonna Miss This, but both songs are great.

Billy Ray and Miley Cyrus announced Song of the Year, which went to its singer and songwriter, Jennifer Nettles, for Stay. She wore a lovely white Roman kind of long gown with silver trim.

One of my faves, Rodney Atkins, sang It's America.

Vocal Group of the Year - Rascal Flatts again - My dog, Rascal, was hoping they'd win. (Her full name is Our Little Rascal Flatts)

More later

CMA Awards Continued

Taylor Swift did a great job singing Love Story, wearing a long blue gown, with a surprise quick change to a long white one while she was surrounded by the dancers, after which the hunk from the video showed up.

Kid Rock came on, making my husband ask, "Since when did he have a country song?" I told him it's been months.

George Strait sang a song about Rollin on the River of Love - okay song, but not as good as some of his other ones.

Then everybody got down with Jason Aldean, as he sang She's Country.

New Artist of the Year Award presented by Taylor Swift, wearing a short black gown, that makes three different outfits unless I missed one - went to Lady AnteBellum.

More Happening after the commercials

More CMA Awards

Carrie Underwood changed outfits again. I can't keep track any more. I don't like this one. It's short and white and looks silly on her.

Cowgirls Don't Cry - Brooks and Dunn and Reba - Great rendition - One sang better than the other, couldn't tell which voice I liked best.

Vocal Duo of the Year - Sugarland - Jennifer was very happy and wearing a different outfit than before.

Don't Think I Don't Think About it - Darius Rucker sang this tongue twister

Brad Paisley sang Waitin on a Woman - loved it. He's such a great singer.

George Strait won Album of the Year - Does this guy ever stop winning?

Music Video for the Year went to Waitin' on a Woman with Brad Paisley

Keith Urban sang a new great song, Sweet Thing, and he got a standing ovation!

Carrie Underwood sang the sad song, Just a Dream, after being introduced by Leslie Ponder, widow of a soldier killed in the line of duty.

Carrie Underwood then went on to win Female Vocalist of the Year

Sugarland - Jennifer as usual sounded great - It's Love - I think that was the name of the song. The graphics on the stage matched her top kind of, but the top looked pretty on the top, but strange on the bottom.

James Otto sang his Just Got Started Lovin You, the most played song of the year
They announced the Radio Station winners, but US 99.5 didn't win, which bums me out.

More To come

LAST OF THE CMA AWARDS

Kenny Chesney - Everybody Wants to Go to Heaven - Calypso kind of song - Great job, not a surprise. He goes for these type of songs. It's kind of his brand.

All right - Trace Adkins - You're Gonna Miss This - My all time favorite - he got a standing ovation

Male vocalist of the year - Brad Paisley - Such a nice guy and great singer - but that white hat's got to go!

The Eagles - They sure cleaned up good - suits and everything - You were just too busy being fabulous - I can't help singing along


Entertainer of the Year goes to - "the lucky and the deserving, Kenny Chesney," to quote Shania Twain.

He told her, "You look really good."

(Did she get a boob job?)

Carrie's got another dress on, some gold layered thing - How many was it? Maybe someone can tell me.

Great show. Great singers. Great stage and technics. Loved it.

6000 members of the Country Music Association chose the winners.

Wanted to watch Jay Leno last night, but fell asleep before he came on. Hope it doesn't happen again tonight, but I have a feeling it will. I still can't get used to this new Standard Time.

Tuesday, November 11, 2008

My Love Story



Once upon a time, many years ago, a boy and a girl went to kindergarden together, and grade school in Chicago. The boy's and girl's Mom were good friends. Since the boy was born on the Guardian Angel Feast Day, his Mom bought a picture from the girl's Mom at her shop. It was that of a Guardian Angel watching over a small boy and girl as they cross a rickety bridge over rushing water.

When he was in fifth grade, the boy's family moved to the suburbs, while the girl's remained in the City. The boy and girl grew into a young man and woman, entered high school and lived separate lives.

The young man went to college and dated throughout freshman year, as did the young woman. Then one day in sophomore year, the young woman's roommate introduced her to a friend in the school cafeteria. It turned out to be the same boy she'd known years before.

They went steady. Then, over four years later, on Veterans Day in 1972 they got married.

All these years later, 36 to be exact, that same picture, a little faded by now, hangs in the hallway of my home. I was that young woman and my husband was that young man.

Now we're a bit faded also, but still living our love story.

Sunday, November 09, 2008

Rascal's New Winter Wear


Rascal's style'n these days with her new fleece jacket with the velcro tabs and the handy little pocket for Mom or Dad to stuff a wallet or keys in on the top, not to mention the two reflective safety strips. Right after we slipped the jacket onto her at Bentley's Corner Barkery in Arlington Heights, she had no problems adjusting to it. She became so nonchalant she even lay down!


New Spot to List Blog Tours

I've been busy most of the day setting up a new spot for blog tour folks to list when and where they have their blog tours.

If you have an upcoming tour or an ongoing one, come on over to include yours at Blog Tour Update, http://blogtourupdate.blogspot.com

Thanks,
Morgan Mandel
http://blogtourupdate.blogspot.com

Saturday, November 08, 2008

And the Winner Is....

And the winner of Michele Cameron's novel, Moments of Clarity is JAIME. I've sent her an e-mail asking for her full name and snail mail.

Thanks to everyone who entered the contest. I hope you all enjoyed Michele Cameron's great post. She did a wonderful job.

Morgan Mandel

Thursday, November 06, 2008

Meet My Special Guest, Michele Cameron


Contest for Michele's Book, Moments of Clarity - Comment & follow instructions at the bottom of this post to get a chance to win.

I'm excited to present my next guest, Michele Cameron, who speaks from the heart and very eloquently. You don't have to be black to appreciate what her novels are all about. I'll let Michele explain. She does a much better job than I could.

Why Black Women Read Romance Novels

Black women read romance novels because we have to. It is a way for us to escape from the daily pressures of being a strong black woman and sometimes a strong black man and woman. Romance novels are a way for us to connect with sisters that are going through the struggles that we are. Running a household, raising children, often working more than a nine to five, keeping up our physical appearances, and trying to get, or maintain that all elusive everlasting love is a lot of wear and tear on our nerves. But we deal with it. Why? The history of black women is having that ability to juggle and cope with it all. But that gets old… sometimes we need the fantasy. The hope that one day, everything we want, we will have and everything that we need will someday be provided for us.

As we flip through the pages of books that features African American women, it is a way for us to commiserate with our own and feel in the sometimes cruel world that there is a rainbow at the end of the yellow bricked road that we travel. Reading romance that features the sisters is a great thing. It certainly beats channel surfing for a television program that is sprinkled with a sister or brother here or there. Or trying to identify with a television show that supposedly models our families and their lives are only a minor semblance of the world we live in.

I’m the author of two published novels and there are two more on the way. In every book that I write, I have one main goal and that is to make my readers feel a kinship with the heroine as she goes through her trials and tribulations. All of my heroines have great sex. They have the kind of sex that once you have it, you never forget it, and after each and every time you have some not so good sex, you remember the good old days with nostalgia. In every novel that I write, my main characters have flaws and they grow from the inside out. I would love one day for some good looking millionaire with high standards to save me, but in the meantime, I’ll make my own way and live vicariously through books about people that like me do the best they can with what they have.

In Never Say Never, the heroine, Desiree Diamond is tired of being taken for granted by her man. Who isn’t? She had a set image of what her future husband would look like and how their life would be. Who doesn’t? But then she got her heart broken. Who hasn’t? She’s totally taken off guard when she realizes that she is deeply in love with … A White Man! Who wouldn’t be? But the novel deals with other issues because one of the characters in the novels was sexually harassed. Who hasn’t been?


My second novel , Moments of Clarity…is about Sasha Diamond, Desiree’s sister who readers met in Never Say Never. Sasha is totally disillusioned by men when she finds out her long time relationship is a complete sham and she doesn’t even really know the man she’s been sleeping with. Then she meets real true love, but her best friend is jealous and tries to mess it up for her. Has that ever happened to any of you? Even though I can’t see your raised hands I know they’re out there. But this novel has a lot more than that. It deals with foster care and the adoption system in America and having faith in yourself and your man when it appears that you have no choice but to let him go.


My third novel is titled When Lightning Strike! will be released August 2009. Grace Foxfire is in love with two men and they are both deeply in love with her. Now if that’s not lightning striking, I don’t know what is. The social issues in this novel give background to the civil rights movement in a small town, Lake City South Carolina. It also deals with forgiving your parents when they weren’t the best because if you truly do that, you can move on and ultimately be the winner as you make better choices than they did.

My fourth novel titled Unclear and Present Danger will be released February 2010. The main character, Solange Montgomery has a stalker. Have you ever had a stalker? Loosely translated, that’s an ex that shows up where you are and at first you think that it’s a coincidence. How about the hanging up phone calls that you get in the middle of the night or the animosity you encounter when you bump into your ex because you left when he obliquely insinuated while you were dating that, ‘you are not the one.’ This novel also deals with racism in America. The heroine is black and the male lead is an Arab-American and even before the war in Iraq, there was an undercurrent of fear or suspicion when people were forced to interface with those people.

As an author, my goal is to give lovers of romance some enjoyable hours of pleasure and once you turn the last page of one of my books, you feel crestfallen because you’ve finished the novel. If I can accomplish that, then I’ll feel a personal satisfaction that no one or nothing can take away from me.

Michele Cameron
http://michelecameron.blog.com/

BIO

Michele Cameron, a native of Bridgeport Connecticut is a graduate of the Danbury High School Connecticut school system.
She is a graduate of North Carolina A & T State University in Greensboro with a B.S. degree in professional writing and English Education.
Michele Cameron’s first novel, given a 4 star rating, Never Say Never, was published in January, 2008 and earned her the prestigious title of New Face among African-American writers for the month of January by Romanceincolor.
Her second novel titled Moments of Clarity, received a 5 star rating from Affaire de Coeur and was released October 7, 2008 through Genesis-Press, Inc.
Ms. Cameron’s third novel When Lightning Strikes! will be released August, 2009.
Her fourth novel titled, Unclear and Present Danger will be released February 2010.
Cameron currently teaches Language Arts in Central Florida.
http://www.michelecameronblog.com/
CONTEST: For a chance to win a copy of Michele Cameron's Moments of Clarity, post a comment and also send an e-mail to Morgan Mandel at blogcontests@morganmandel.com
The winner will be notified by e-mail and then asked to provide a snail mail.
Good Luck to all of you, but only one can win.

Wednesday, November 05, 2008

Interview of Mari Smith, Facebook Diva, by Angela Wilson


Learn the ins and outs of Facebook right here in Angela Wilson's special interview of Facebook Pro, Mary Smith (Photo to the left)


Angela's Comments about Facebook:



Social networking is the key to your writing success. And Facebook is the hottest social network around. Without the clutter of MySpace, Facebook offers easy navigation to help you find fans old and new through friends, groups and fan pages. Through Facebook, you can promote yourself to a more mature demographic - one that reads and has cash to spend. Limiting the number of friends each user can have forces users to target their demographic - a key component to any successful marketing strategy.


Today, I chat it up with Mari Smith, relationship coach and Facebook expert. She has great tips on how to utilize this important social network.

Mari, how did you become a Facebook expert?

My background is as a Relationship Coach. I have certifications in relationship coaching, success coaching and developmental coaching. I've always been fascinating by people and relationships and I have much expertise with many personality assessments. At the same time, since 1999 I've been an internet marketer and have created many successful information products.
I felt I was running a "two-hat" business!


So when I became active on Facebook in July 2007, it was such a natural fit for my personality and skillset because my two worlds merged perfectly: relationships + the internet. I quickly immersed myself in Facebook and before long my peers started asking me to teach them how to get started with the platform.

What are the advantages to using Facebook over other social networking sites?

In my opinion, Facebook is very stable and is here to stay – they will be one of the long-term giants alongside Microsoft and Google. They are rigorous about enforcing their terms of use, their platform has more whitespace and is cleaner/easier to use than likes of MySpace. The demographics show members are more mature (average age is 35), better educated and more quite collar workers.

In addition, Facebook's feeds enable members to create consistent visibility among their friends. Plus, members tend to be more responsive when you reach out to connect via a wall post or email, for example.

What are the disadvantages?

If not approached properly, Facebook can be a huge time-drainer. It's vitally important to have a strategic plan, a way to measure your results, limit your time and delegate some of the activities to a trusted assistant.

Applications are a PAIN, but many feel if they ignore a request, or block an application, that it will hurt their social networking savvy on Facebook. Is that true?

Gosh, not at all. I recommend to my students and clients they make best friends with the "ignore all" button! There are simply way too many applications to worry about using/testing them all. When you ignore a request to add an app, the friend who sent you the request doesn't receive a notification. You can block apps, ignore all app requests from specific friends or just use the ignore all button which seems easiest.

Every day, I get three to five emails from the same groups, or individuals on Facebook. I've finally started deleting without opening, because I simply don't have time to read them all. What should Facebook users know about using the email option in the site?

I'd love to see improvements made to Facebook email. It's possible to email any other member on Facebook unless (a) you've blocked them/they've blocked you or (b) they've set their privacy settings to not receive emails from non-friends. So, you could find yourself receiving a LOT of email the more active and visible you are.

Responding to email is one of the primary tasks my Virtual Assistant helps me with.
Many group members send out excessive emails to the point it feels like spam. The simple solution there is to leave the group. If you're a group owner, keep in mind once a week is probably sufficient – and/or be sure to survey your members and ask them what they want to receive.

Is there a way to send a mass email out to everyone in your Facebook network without typing in each name?

No. This is one of the most popular questions I get. Many marketers want to be able to build a "list" and message them all at once. Facebook wasn't designed to be used this way. You can message up to twenty friends at once – but there's no BCC and the default is "reply all." So, often you may find yourself on the receiving end of an email thread that has no relevance to you.

My recommendation with emailing lists of friends is to only message people who (a) have a pre-existing relationship or (b) the purpose of the email is to introduce them.

The good news, however, is there are workarounds to reaching your friends en masse. Building out your own group is a popular way as is creating a fan Page. Other workarounds, include staying active to maintain a presence in the News Feeds of your friends.

Facebook offers Fan Page and Group options. Tell us about these and how they work.

A Fan Page is one of Facebook's solutions for business. The idea is you build up fans (as opposed to friends on your personal Profile). Everyone in business should for sure create at least one Page for two primary reasons: (1) the Page gets indexed so can be found on search engines and (2) you'll need another place on Facebook to direct people once you hit the 5000 friend limit. With Pages, you can have unlimited fans.

Groups are also a must-have for business owners. I recommend setting one up for a special interest or particular focus of your business, as opposed to a Group just for your business. The nice thing about groups is they are more informal and members tend to be more active than on a page. However, I do recommend having both at least one Group and one Page for starters.

Facebook ads are becoming more frequent. Do they really work?

It depends. I have read stats that show the click through rate is lower on social network ads because members are not in the mode of searching, unlike on Google. However, Facebook's Social Ads can be a powerful way to increase visibility and notoriety. And, with consistent use, over time you may see a significant increase in click throughs. Ads are also good for promoting a one-time event, for example.

How can you make Facebook ads work for you?


Advertise something that is inside Facebook, not outside. For example, your Page, Event or Group. That way, members don't feel like you're trying to sell them something. So, you can use ads to simply build more awareness of your presence on Facebook and then use the Page, Event and/or Group to further build your relationship with your friends.

Can using Facebook mean better sales?

Absolutely. More and more business members are discovering the power of Facebook to reach targeted clients, set up profitable joint venture partnerships, and deepen relationships with key influencers in their industry. All this leads to an increase in sales.


Are contests effective on Facebook? Can they really drive traffic to your site, or increase your number of friends?


It depends on how well executed the contest is. If a contest also includes promotion on your blog, Twitter, YouTube, press releases, ads, interviews etc. then for sure you could increase your friends. However, would they be key targeted individuals? I'm a huge advocate of building out your friends organically, deliberately and strategically. With over 110 million active users and you can only be friends with 5000 of them, why not choose your friends very, very carefully!

How should you consider working your Facebook presence into your marketing campaign?

I would start with a solid blog with a design that reflects your brand. Import your blog into Facebook using the Notes application. Set up an account on FriendFeed – import every site you're on with an RSS feed. Add the FriendFeed Facebook application.

Give us your top 5 tips to using Facebook.
Focus on quality relationships, not quantity.
Import your blog using the Notes application.
Be active daily, if only for five minutes.
Include Facebook as part of your overall marketing plan.
Start a Facebook Page to represent your business, along with your Profile.

Special thanks to Mari Smith, Facebook diva.
Mari offers free Facebook advice on her YouTube channel. You can also find her on Twitter, WhyFacebook.com and her Web site, MariSmith.com.

If you have a marketing question for Angela Wilson, visit http://www.askangelawilson.com/ and use the Contact Angela form.

Find Angela Wilson at:http://www.linkedin.com/in/angelawilson
http://www.facebook.com/people/Angela_Wilson/775118823
http://www.myspace.com/angelawilson
http://twitter.com/angelawilson

Book Signing Today at Barnes and Noble DePaul

To the left is a photo from my last book signing at Barnes and Noble DePaul Center in February.


I'm off to another book signing today, this time revisiting Barnes and Noble, at DePaul Center, State and Jackson, Chicago, IL from 12-2pm, maybe longer, depending on the foot traffic.

When I set up the book signing, I didn't realize it would be the day after Election Day, so I'm not sure how many people will be coming through the store, or how many will be awake enough to even think about looking at books.


Anyway, it's a great store in a great spot and I'm honored to be able to come back again to provide autographed copies of Two Wrongs and Girl of My Dreams.

If anyone reads this beforehand and is in the area, please stop by and say hello or tell a friend.

Thanks,
Morgan Mandel
http://www.morganmandel.com/

Tuesday, November 04, 2008

I Got Tagged

I was thinking of what to say in my Tuesday blog when fellow Make Mine Mystery member, Marvin Wilson, solved that dilemma by tagging me in the Random Bookish Things tag game.

So, here I am, following the rules, which are:

1. Link to the person who tagged you, and post the rules on your blog
2. Share 7 random bookish and/or weird facts about yourself
3. Tag 7 random people at the end of your post, and include links to their blogs
4. Let each person know that they've been tagged by leaving a comment on their blog

So, here goes about the random or weird facts about Morgan Mandel:

1. On the way to work in Downtown Chicago, I eavesdrop on people's conversations. When they turn the corner to go the other way, I wonder about the rest of the story.

2. I talk to my deaf dog, Rascal, as if she can hear me.

3. I love just about every country singer there is and can listen to GAC, Great American Country TV, for hours while I'm writing.

4. Now that I'm old, I swear a lot more than I used to when I was young.

5. Everyone probably already knows this, but for those who don't, I'm a slots fanatic. That's why I only play on vacation. Otherwise, I'd go broke.

6. I'm a sloppy housekeeper. Because of that, I rarely have people over. I've got more interesting things to do, such as play on the Internet or write books.

7. I know how to do shorthand, which is almost like a secret language since dictaphones came into being.

There, I've done it. I've shared some weird/random bookish pieces about myself. Now I'm tagging the bloggers below with their links so you can check out their great blogs:

Beth Groundwater

Emma Larkins

Dorothy Thompson

Jenny Beans

Rebecca Camarena

Dana Fredsti

Jennifer Ertmer

Have Fun!

Monday, November 03, 2008

I'm A Saver


I confess. I'm a saver. Why is it so hard for me to get rid of things?

My boss asked me to look for whatever file cabinet receipts I'd saved, because he wanted to order some new ones. He was surprised when I pulled out one from 1989 and another from 1994. The guarantees had long since expired.

I suscribe to magazines, put them aside, forget to look at them, but vow that some day I will, especially the ones about writing. I print out stuff from e-mails and websites about promo or writing, but can't always find it when I need it.

My inbox is filled with unopened messages. The ones I have opened, I usually keep. I thought that's how most people did it, but then I learned that a lot of people delete their messages after they've read them. How strange.

The Sunday paper is always a challenge. Not so much the part with the news, since I barely glance at that. It's all the ads that I have to go through and decide if I feel like buying any of the products, or maybe keeping the ads to compare prices later for when I actually will do my buying.

I do have a bright pink clothlike container with a neat zipper and two brass handles on the side which I got from Kohls. That's my dumping ground for all my writing receipts to save for the IRS each year. It can hold a lot, but it's surprising how many receipts I accumulate to go in there.

My regular purchase receipts I put in a rubbermaid drawer thingee.

In a way I'm organized, but not really. It doesn't come naturally. How could it, when I'm a saver?

What about you? Are you a saver? Or not?

Saturday, November 01, 2008

What to Do With That Extra Hour

It's that Fall back time again.

Just wondering what to do with my extra hour. It's around the same time I usually go to bed, right about now. I could stay up for another hour, but I'm kind of tired. Plus the DH is already in bed and the dog is in the hallway waiting for me to go upstairs to bed. She won't go to her spot until I do.

So, maybe I'll go up to bed now. But what to do with that extra hour?

I could sleep away that extra time. I could read a book. I could work on my NaNoWriMo novel. I've got 855 words done so far. Maybe I could get ahead of the game and do an extra 855 words.

I could go for a walk with the dog, but we'll probably go on one anyway. I could watch a DVD. I could clean the house. That's no fun, but it really needs it.

Or, I could clean out my inboxes. I've got over 5000 messages I'm behind on in just one of them. Whatever is in them is old news and not that important or I would have opened those messages sooner.

I could get my website updated, maybe even do another first page. I've got these many pages of optimization suggestions to implement, but haven't gotten around to following them.

I've got the Library Bulletin to work on for Midwest Mystery Writers of America. I've got some authors to add in the Author section at my network, Book Place.

I could do more networking. Or, I could get my blogs all lined up for the week so I can do my NaNoWriMo without interruption.

I've got lots of choices. Hmm, lots of these things should get done. I'm afraid it will take way longer than that extra hour to finish them, but it's nice to have it anyway.

Rascal Goes to a Doggie Halloween Party

And Now, I know you've all been waiting for this...

Here's the Youtube video I made of the pics from the Doggie Halloween Party Rascal went to at Bentley's Corner Barkery. No, she didn't win any prizes, but she had a really great time! So did her Mom and Dad. The place was mobbed, with over 50 dog entries, plus their owners.

Everyone had to file through the store so the judges could see all the dogs. There were some really great costumes, so I'm sure it was hard for Giovanni and Lisa, the store's owners, to judge.

The final decision was Brando. I have to admit his costume was a lot better than Rascal's. She was dressed as a DePaul basketball fan, as was her Daddy. He never gives up, but keeps buying season's tickets every year. Kind of like a Cub fan.

Enjoy the video.
http://www.youtube.com/watch?v=ZcM-JIj49vg